Land in the AI answer
when customers ask
Customers don't open Naver or Google anymore — they ask ChatGPT, Perplexity, and Google AI Overview "best pasta in OO-dong / which clinic should I go for OO". We restructure your site and brand info so the AI's answer names you correctly.
GEO:LAB — a one-pass cleanup of your site's structure, meta, FAQ, and JSON-LD code so AI engines can describe and recommend your brand accurately. One-time, no monthly fee.
What is GEO (also called AEO)?
ChatGPT, Perplexity, Google AI Overview — your users see an AI answer before they ever see a search results page. GEO (Generative Engine Optimization, also called AEO — Answer Engine Optimization) is the work of structuring your brand so AI engines understand and cite it correctly inside those answers.
Where SEO chases "rank near the top of the results page", GEO asks "can the AI describe my brand accurately at all?". GEO:lab is a consultancy specialised in that work.
It's not keyword stuffing or link buying. It's a structural pass over brand info, service architecture, FAQ, case studies, and trust signals — all aligned so an AI engine reads them consistently.
If SEO is about visibility on the results page, GEO is about whether the AI can describe and recommend you at all.
How ELabStudio shows up in Google AI right now
We applied GEO:LAB to our own studio. The card below recreates the actual Google AI Overview response that's served today when someone searches for our brand.
ELabStudio is an AI SEO and digital solutions studio that diagnoses, designs, and automates websites to be cited as a source by AI search engines (ChatGPT, Perplexity, etc.).
Their main services include:
- AI Search Engine Optimization (GEO): Just submit a domain — they help your site get cited in AI search results.
- Blog Automation: Learns your brand tone and auto-publishes SEO-optimized posts to WordPress.
- Web Development & UI/UX: Interaction implementation and high-fidelity site builds and refinements.
This is what GEO:LAB does — start from one domain URL, and shape what AI search engines understand about your brand and how they describe it.
Before GEO work, AI answers would end with "no information found for ELabStudio" or cite a different site with a similar name as the source.
Verify by searching on Google →Captured 2026-05-28 · Google AI Overview, mobile
Where this pays off most
GEO works hardest where customers already ask AI for recommendations in your category. If any of these match, AI search is already deciding whether your brand gets mentioned.
- 01
Restaurants · cafes
When someone asks ChatGPT "best pasta in OO-dong", make sure the answer actually names your place — not the competitor down the block.
- 02
Clinics
When a patient asks ChatGPT "I have these symptoms, where should I go", be one of the clinics the AI recommends by name.
- 03
E-commerce
When the AI is asked about a product category, get your brand into the shortlist it returns instead of being invisible.
- 04
B2B / SaaS
When users ask "recommend a tool like OO", get your product into the AI's answer set alongside the obvious incumbents.
- 05
Real estate · local business
Region + industry queries ("OO-dong realtor", "OO-gu academy") are increasingly answered by AI first — be the first name in that answer.
What happens after you pay
From URL to deliverables in four steps. Lite and Standard both run as a single automatic flow — no scheduling, no back-and-forth.
- 01
Drop your domain (free)
We diagnose how AI engines currently describe your brand — what they get right, what they miss, what they get wrong.
- 02
GEO:lab Auto Lite $79 (~₩110,000)
One-time payment. Auto analysis + deliverables ready in 1–2 hours. No call required, no agency timeline.
- 03
Receive the deliverables
Brand profile, JSON-LD code pack, meta/OG redesign, FAQ pack — drop them into your site (or hand them to your developer).
- 04
1-month re-audit (Standard tier and up)
We re-run the AI-citation measurement one month later so you can see whether AI engines now mention you more often.
What changes after the engagement
We don't promise the #1 keyword spot. We promise a brand structure AI engines can describe accurately.
- 01
Brand-info consistency
Brand name, service names, and core positioning all tighten and become consistent.
- 02
Explanation surface for AI
Service descriptions, FAQ, cases, and trust elements get organised so the brand explains itself cleanly.
- 03
Post-click persuasion
Beyond traffic, the on-site flow that converts a visitor to an inquiry gets stronger.
- 04
Brand recall and mention surface
What you do and where becomes easier to remember and easier for others (and AI) to summarise.
- 05
Compounds with SEO
If you've already done basic SEO, GEO layers on top — the two together cover the full search-response surface.
- GEO doesn't guarantee inclusion in AI answers unconditionally.
- Pace and impact depend on industry, current site state, and competitive surface.
- Compounding structure matters more than one-time campaigns.
Who this is for
GEO isn't equally valuable for every business. It pays off most where brand explanation and service structure carry weight.
- 01
Sites that exist but explain themselves poorly
When the homepage is up but services, FAQ, cases, and brand info aren't organised — visitors land but don't convert.
- 02
SEO is already in place, looking for the next layer
Basic SEO is running but AI-search readiness and the brand-mention surface aren't.
- 03
Clinics, local services, professional services
Trust-driven verticals where brand description and case studies move the needle.
- 04
Brands trying to increase recall + mentions
Not just inbound traffic — you want the brand to be remembered and described well.
- 05
Sites being built or rebuilt right now
Bake GEO-ready structure in from the start so service intro + inquiry flow are designed together.
Managed by metric, not gut
GEO outcomes shouldn't be "feels like more exposure now". We baseline before, and the Premium tier reruns the audit after one month to confirm the change.
AI-answer inclusion rate
%Share of ChatGPT / Perplexity / Google AI Overview answer samples that directly mention or cite the brand.
Industry-specific prompt set · monthly sampling · identical prompts re-measured
Brand-mention frequency
mentions / moCumulative count of brand or service names appearing in AI responses to category queries.
GPT / Claude / Perplexity sampling + log aggregation
Entity-recognition accuracy
0–100Internal rubric for how accurately AI links brand, service, category, and locality.
Monthly entity tests · per-category score composite
Branded search inflow
visits / dayChange in visitors arriving via brand-or-service-name queries.
Google Search Console + Naver Search Advisor
- Engines tracked: ChatGPT · Perplexity · Google AI Overview · Claude
- Cadence: one baseline + Premium tier re-audits at 1 month
- Ongoing: run /check yourself quarterly (free)
Actual numbers vary hugely by industry, site state, and competitive surface, so we don't publish sample numbers. Benchmarks are set during the initial audit after engagement.
How an engagement runs
Audit → scope → execution → handoff. Designed so a first-time client follows the whole arc without surprises.
- 01
Inquiry
Share your homepage URL, your current pain, and where you'd like to be. We check the basics.
- 02
Free audit
We run /check against 24 named items and look at site structure, meta, schema, and indexing state on top.
- 03
Consultation + scope
What you can comfortably do yourself with the tools vs what's worth handing over — we separate, then lock scope.
- 04
One-off engagement
Meta · schema · indexing · OG · content architecture, all restructured in one pass and written directly into the live site.
- 05
Follow-up + handoff
Verify index stability post-launch. Hand off operating guide + inspection checklist so future content publishing auto-respects the new structure.
Skip the expensive retainer
We ship the free tools that let you do most of GEO / SEO yourself. We're for the parts the tools can't reach. Pricing is roughly a quarter of the typical retainer in this market.
Brand profile + JSON-LD + meta/OG + FAQ pack, auto-delivered. 1-month re-audit included.
Everything in Standard + IA proposal + AI mention simulation + 3-month monitoring.
Free audits (SCHEMA · SECURITY · /check) are always $0.
Curious how AI engines describe your brand right now?
Start with the free audit. We'll point at what's blocking AI search inclusion and where to look first.