nationalgeographic.com Website Health Report
National Geographic
Explore National Geographic. A world leader in geography, cartography and exploration.
Analyzed 8/2/2026, 3:42:02 AM · https://nationalgeographic.com
Summary
As of August 2, 2026, nationalgeographic.com scores 64/100 overall (grade C), ranking #449 of 995 websites in the E:LAB STUDIO database — the top 46%. Its strongest area is Technical (100/100); its weakest is Security (45/100).
Its AI-search visibility (AEO) score is 57/100 — a measure of how citable the page is to AI answer engines like ChatGPT and Perplexity. 13 structured-data types detected (WebPage, ImageObject, WebSite, SearchAction). Top fixes: FAQ schema, Substantive, descriptive content (heuristic), Author / publish date present.
Speed scores 57/100: the server answered in 738ms, the HTML weighs 556 KB, compression is on, and 18 render-blocking resources sit in <head>. Security scores 45/100: the site is served over HTTPS and is missing the HSTS, Content-Security-Policy, X-Content-Type-Options, Referrer-Policy headers.
Compared with the database average (61/100 overall), nationalgeographic.com scores 3 points higher.
How to improve
23Based on this report, here are the highest-impact fixes across SEO, AI-search visibility, speed and security:
Want us to fix these for you?
Request a site fixSEO
- ✓Title tag present10/10
- ✓Meta description present10/10
- ✗H1 heading present0/10
- ✓Canonical URL set10/10
- ✓Open Graph tags present10/10
- ✓sitemap.xml found10/10
- ✓robots.txt found10/10
- ◐Images have alt text1/10
- ✓Internal links present10/10
- ✓Structured data present10/10
AI Visibility (AEO)
- ✓Organization schema15/15
- ✗FAQ schema0/15
- ◐Substantive, descriptive content (heuristic)12/15
- ✓Company/brand identity (About page or Org schema)10/10
- ✗Author / publish date present0/10
- ✗Structured heading (single clear H1)0/10
- ✓External source/citation links10/10
- ✓Industry/location info10/10
- ✗Price/product info0/5
Schema
- ✓Any JSON-LD present20/20
- ✓Organization15/15
- ✗FAQPage0/15
- ✗LocalBusiness0/15
- ✗Article or Product0/15
- ✓Breadcrumb10/10
- ✗Author/date structured0/10
Technical
- ✓robots.txt found15/15
- ✓sitemap.xml found15/15
- ✓Canonical URL set15/15
- ✓Mobile viewport meta15/15
- ✓Language attribute set10/10
- ✓Open Graph tags10/10
- ✓Title length is optimal10/10
- ✓Description length is optimal10/10
Speed
- ◐Fast server response (TTFB)18/25
- ◐HTML delivered quickly14/15
- ✓Compression enabled15/15
- ✗HTML payload is lean0/10
- ✓Browser caching headers10/10
- ✗Few render-blocking resources0/15
- ✗Images are lazy-loaded0/5
- ✗Images have explicit dimensions0/5
Security
- ✓Served over HTTPS20/20
- ✓HTTP redirects to HTTPS10/10
- ✓TLS certificate not near expiry5/5
- ✗HSTS header0/15
- ✗Content-Security-Policy header0/12
- ✗X-Content-Type-Options: nosniff0/8
- ✗Clickjacking protection0/8
- ✗Referrer-Policy header0/7
- ✗Permissions-Policy header0/5
- ✓No mixed content5/5
- ✓Server version not disclosed5/5
Want a higher score than this site?
Run a free health check on your own site and get a prioritized fix list.
Check my siteWhat clients said
10 reviews, 5.0 average, 4 of them from repeat clients.
Left on Kmong, Korea's largest freelance marketplace. Shown in the original Korean, word for word — translating someone else's review would be rewriting it.
FAQ about nationalgeographic.com
What is nationalgeographic.com's SEO score?
nationalgeographic.com scores 81/100 for on-page SEO and 64/100 overall (grade C) — rank #449 of 995 sites in the E:LAB STUDIO database.
Is nationalgeographic.com visible to AI search engines like ChatGPT?
Its AI-visibility score is 57/100 — middling. Highest-impact improvements: FAQ schema, Substantive, descriptive content (heuristic).
What technology does nationalgeographic.com use?
No specific framework or CMS was detectable from its public HTML.
What should nationalgeographic.com fix first?
Based on this report: FAQ schema, Substantive, descriptive content (heuristic). The full prioritized list is in the "How to improve" section below.
When was this report generated?
On August 2, 2026, from publicly fetched HTML. Anyone can re-run the analysis for free to refresh it.
Compare with similar sites
Free website checkers
Add this score badge to your site
Copy the snippet to show a live E:LAB STUDIO badge that links back to this report.